The time period signifies an institution that serves hamburgers and alcoholic drinks, usually with a theme centered round zombies or the undead. It sometimes denotes a restaurant or bar that has included a selected aesthetic, menu objects, and total environment reflecting this idea. An instance can be an eatery with menu objects named after zombie film characters, together with creatively themed cocktails.
These themed eating places symbolize a selected enterprise mannequin catering to area of interest pursuits, offering an expertise that goes past simply eating. Their success depends on making a memorable and immersive setting, interesting to prospects who recognize each the food and drinks choices in addition to the particular horror or fantasy style being represented. The idea builds on the rising pattern of themed eating experiences, offering a singular and interesting choice in comparison with conventional eating places.