The phrase represents a retail institution affiliated with a outstanding well being group. This sort of retailer usually gives a curated number of objects, typically together with clothes, equipment, family items, and furnishings. Proceeds from gross sales contribute to the charitable mission of most cancers analysis, affected person assist, and advocacy.
Such a retail outlet supplies a twin profit. It gives customers the chance to accumulate items at probably discounted costs, whereas concurrently supporting a trigger devoted to combating a severe illness. Traditionally, organizations have leveraged retail operations to develop their fundraising efforts and broaden group engagement, providing tangible methods for people to contribute.